Public Relations and the Departments of Human Resources

September 19, 2013 0 Comments

 There are potential areas of cooperation and conflict between these fields: Structural reorganization. The Department of Human Resources has an evident role regarding the contracts and duties, when fusion, dismissing, acquisitions and reorganizations are made. The communication aspects of these matters, including how to communicate with the employees and the external stakeholders, should normally imply […]

Differences between Public Relations and other Fields of Activity

September 10, 2013 0 Comments

Marketing is the field that in the majority of the cases is mingled with Public Relations, but it means the process of management responsible for the identification, anticipation and satisfaction of the consumers’ demand in a profitable way. Publicity presents the message of selling in the most persuasive possible way, in a favourable perspective for […]

Informal Attitudes towards Change

September 5, 2013 0 Comments

The participants in an informal situation are not entirely aware of what happens. That is why, if you don’t pay attention, you may have serious problems. In Latin America, the institution of family developed so much, in size, stability and influence, that it seems incredible for the North Americans, for example. Their government, on the […]

Formal Attitudes towards Change

August 27, 2013 0 Comments

Formal systems are characterized by a great deal of “stability”, which is a feature that satisfies a deep need in all societies and individuals. Except for some special circumstances, the formal changes slowly, almost imperceptibly. It also resists to an outer forced change. Usually Americans and Western Europeans are the ones believing that the formal […]

Instinct, not just a cliche

July 15, 2013 0 Comments

Evil people, sneaky people , envious people can teach you something new every day. No, not how to be like them – although this answer would be perfectly logical. How to avoid them, how to listen to your instinct which triggers the anti-aerial alarm in their proximity, how to wipe off the bullshit in which […]

Interest from all sides

June 4, 2013 0 Comments

You represent an organization. You activate in a domain but also in a context. You have to be interested by everything that can influence you. Because others, for certain, are interested in you (as an organization, regardless of you being multinational, NGO, public institution, LTD).

Towards equilibrium!

May 22, 2013 0 Comments

I have quoted a minister who made an appearance last night at a news broadcast for the TVR channel. I didn’t record him, I don’t know his name (honestly, I doubt even his subordinates know his name), nor what minister he governs . The moderator used the word “minister”.

Regionalization and summer season

May 13, 2013 0 Comments

Not only does everybody own an opinion, but they even express it in a televised way, about the matter of regionalization.